“Trans-Atlantic bridges: an evening exploring Europe – US expansion challenges and success”

We will kick off the evening with the results of the EACC-OCO Global SME Transatlantic
Expansion Barometer 2024, taking the pulse of European and American executives of
mid-size companies on Foreign Direct Investment opportunities on the other side of
the Atlantic: potential gaps between US and European companies, specific needs for
industrial companies, what the future of IRA is likely to be, and how Europe will
respond.

A rapid-fire panel discussion will then help participants dive into the headwinds and
tailwinds for SMEs expanding onto the United States: business opportunities,
challenges and recipes for success.

We will delve deeper with a fireside chat with a company leader on how his/her
company experienced opportunities and hurdles or risks of investing on the other side
of the Atlantic.

The evening will wrap up with a networking cocktail between actors of the
transatlantic business community to celebrate collaborative efforts driving innovation
and economic growth across the Atlantic.